Selling a waterfront home in Fort Lauderdale is both an art and a science. With the city’s stunning canals, ocean access, and luxury lifestyle appeal, it’s essential to approach the listing with strategy and expertise.

1. Know Your Buyer Pool

Waterfront buyers are typically looking for lifestyle upgrades—think boating access, panoramic views, and luxury finishes. Understanding this niche market helps position your home for success. Highlight dock access, water depth, and proximity to the Intracoastal Waterway.

2. Price It Right From the Start

Use recent sales data for similar waterfront properties in neighborhoods like Las Olas Isles, Coral Ridge, and Harbor Beach. Overpricing can deter serious buyers in a competitive luxury market.

3. Invest in Professional Photography & Video

High-resolution drone photography and video walkthroughs are crucial for showcasing waterfront views. Virtual tours help attract out-of-state buyers, many of whom search online before scheduling a showing.

4. Emphasize Outdoor Living Spaces

Buyers are drawn to homes that offer seamless indoor-outdoor living. Highlight pools, summer kitchens, boat lifts, and sunset views. Consider staging your dock or terrace to showcase its potential.

5. Market the Lifestyle

Incorporate copy and imagery that sells the South Florida lifestyle—boating to waterfront restaurants, relaxing on the Intracoastal, or enjoying events like the Fort Lauderdale International Boat Show. Link to resources like Things to Do in Fort Lauderdale.

6. Work With a Waterfront Specialist

Choose a real estate team experienced in luxury and waterfront sales. The Listing Team at RESF understands how to price, stage, and market waterfront homes to qualified buyers both locally and internationally.

Ready to sell your waterfront property? Contact The Listing Team today for a customized valuation and listing strategy that gets results.